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WHY IT'S WOW Award-winning waterproofing technology blocks out humidity + locks in moisture to prevent smooth, straight styles from reverting back to naturally curly or frizzy texture Delivers silky, glassy-smooth, super frizz-resistant styles Heat-activated formula contains heat protectants Ultra-light spray feels...

Instantly cover greys, touch-up highlights, fill in sparse areas WHY IT'S WOW:• Easy, instant, precise: just press, no mess!• Temporary colour stays until shampoo’d out (you can swim in it!)• Reflective mineral powder for a multi-dimensional, natural look• Never stiff, sticky, or waxy like...

Instantly cover greys, touch-up highlights, fill in sparse areas WHY IT'S WOW: • Easy, instant, precise: just press, no mess! • Temporary colour stays until shampoo’d out (you can swim in it!) • Reflective mineral powder for a multi-dimensional, natural look • Never stiff,...

Instantly cover greys, touch-up highlights, fill in sparse areas WHY IT'S WOW:• Easy, instant, precise: just press, no mess!• Temporary colour stays until shampoo’d out (you can swim in it!)• Reflective mineral powder for a multi-dimensional, natural look• Never stiff, sticky, or waxy like...

Instantly cover greys, touch-up highlights, fill in sparse areas WHY IT'S WOW:• Easy, instant, precise: just press, no mess!• Temporary colour stays until shampoo’d out (you can swim in it!)• Reflective mineral powder for a multi-dimensional, natural look• Never stiff, sticky, or waxy like...

Instantly cover greys, touch-up highlights, fill in sparse areas WHY IT'S WOW:• Easy, instant, precise: just press, no mess!• Temporary colour stays until shampoo’d out (you can swim in it!)• Reflective mineral powder for a multi-dimensional, natural look• Never stiff, sticky, or waxy like...

Instantly cover greys, touch-up highlights, fill in sparse areas WHY IT'S WOW:• Easy, instant, precise: just press, no mess!• Temporary colour stays until shampoo’d out (you can swim in it!)• Reflective mineral powder for a multi-dimensional, natural look• Never stiff, sticky, or waxy like...